“What you call …

“What you call ‘love’ was invented by guys like me. To sell Nylons.” – Don Draper

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Banafsheh’s layers ! Style, Fashion and what it means to me!

We have begun! The project began over a year ago . I thought of photographing women who have inspired and influenced me most in this lifetime! But it got difficult! It was called ” My Friends, My Closet ” ..It got difficult not because of different sizes of all the women I love and cherish but because of location! Hard to nail when some are living far from my closet!

The women who I have photographed so far will be included in the book.


So I decided to continue to photograph this adventure of ” my closet” and turning the camera to myself!

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I don’t have a name for the project as of yet ! But one thing I’m certain of , the project is dedicated to my mother . It was mom who taught me that style is a choice !  Style is not just fashion ! Style is something you are born with. Style is one’s personality and the layers that represent you and however you desire!


Style is your own signature ! Style is an appreciation …


In this journey  although I have access to great and good , known and unknown photographers , I  picked a young and full of life photographer..This young woman and I began a few days ago and it went smooth ! I picked her because she is eager to learn ..Because she is growing to love and understand the clothing we put on isn’t just about the latest fashion..Because she is creative and smart ..I’m happy and I believe she is too..Because she has wings and wants to fly higher . Because this project is about empowering women !


And my mother is happy , now thats BIG !  Her stories ( mom’s ) will be added to the book/project ..Stories of a woman growing up in Iran and what clothing meant to her..I hope I will do justice to a part of my mother’s life ..

( Mom and dad , late 70’s , early 80’s )


Style to me is a philosophy ..A way I tell my tales , my stories ..

On Pinterest :


Vintage lighting , vintage gel , vintage filters

I like to break rules!

You have to learn the rules of the game. And then you have to play better than anyone else.

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If you obey all the rules you miss all the fun.

Katharine Hepburn

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You don’t learn to walk by following rules. You learn by doing, and by falling over.

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If I’d observed all the rules, I’d never have got anywhere.

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An intimate moment in time !

As a photographer at times I keep an image for a long time in a folder called the ” non- published ”  ..And then I run into it and fall in love again! The non-Published folder represents images that are meaningful but in waiting..

This is of one of those images when a photographer passes, you would hope someone, somewhere , re-discovers !

I decided to publish it instead of waiting..Why wait ! I ‘m not a big fan of waiting ! Who is?

When there is love , when there is a bond ..Why let time go..

A moment in time , about love , harmony and intimacy  …

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Snow falling on cedars !

It seems a place from the past..The snow that is!  And before you exhale another breath it will begin again. Such as life itself!

“There are things in this universe that we cannot control, and then there are the things we can. . . . Let fate, coincidence, and accident conspire; human beings must act on reason.” Quote for ” Snow Falling On Cedars ”

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